OUR SERVICES & Programs

We’re a consulting agency specializing in brand marketing, content creation & publicity. Whether you’re looking to increase visibility, need fresh content or a communications or sponsorship proposal our team is ready to assist. In addition, our custom programs are a great solution if you want to create and execute your own publicity campaigns.

Style of Business Online Publicity Guide

Presented as a Do-It-Yourself tool, the Style of Business Online Publicity Guide was developed for those interested in creating and overseeing their online publicity campaigns from start to finish. Delivered in workable steps, the strategies, and resources within this guide will help you increase the opportunity for awareness and gain online media exposure for your product or service.

Publicity Campaign with Consultations

The publicity campaign services is for individuals who are ready to present their project to the media and who are also interested in taking advantage of the one-on-one consultations. Upon reviewing your project and campaign material you will work directly with a PR professional who can help you craft a message just right for the media.

PR/Communications Plan Development

Enlist the help of an industry professional to craft the perfect communications plan for your brand. Upon your completion of the Company & Brand Vision Planning worksheet, we will schedule a time to discuss your project in further detail to layout company or project goals and the development of your communications plan.

 pr campaign & SOCIAL MEDIA MANAGEMENT 

Need a custom publicity campaign or someone to manage your social media?

Press Release with distribution- $349

Need a press release written for your company or brand? We can help. When crafting a press release for media distribution we’ll create a release that effectively answers the 5Ws: Who, What, Why, When, and Where. If you need help distributing your press release online let us know and we can set that up too.

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CUSTOM CONTENT

If you’re looking to freshen up your web copy or blog content or maybe its a professional bio or review article you need, don’t hesitate to contact us.

We’re happy to discuss how we can craft professionally written, high-end content that’s sure to meet your expectations.

Endorsement & Sponsorship Proposal – Starting at $2,500

When it comes to research planning and development we’re just the team you need in place to ensure your proposal has all the necessary components highlighting your purpose, mission, and objective. From the initial consultation to the creation and delivery of your proposal, we’re here every step of the way. Whether you need a proposal to pitch an endorsement or brand ambassador opportunity or sponsorship proposal contact us today to find out more about our process and how we can assist.

Style of Business Online Publicity Guide – $199

Presented in Do-It-Yourself format, the Style of Business Online Publicity Guide is a tool developed for those interested in creating and overseeing their online publicity campaigns from start to finish.

Delivered in workable steps, this campaign method will help you increase the opportunity for awareness and gain online media exposure for your product or service.

The Style of Business Online Publicity Guide also includes helpful resources and how-to’s to help you construct the best campaign possible. This guide will introduce you to important fundamentals related to publicity, as well as the best methods with which to implement them.

 

This TOOL is great for:

Entrepreneurs – Startups – Authors – Speakers

Events – Musicians – Artists – Small Business

Lifestyle Brands

What does the SOB Online Publicity Guide do for my business?
As the saying goes, if you don’t promote what you have to offer then people have no way of knowing about it! This guide is a resource to show you how to share your products and services with the world through the use of online media outlets.
What's in the SOB Online Publicity Guide?

Here’s what you get:

  • 2 Worksheets: Publicity Readiness and How to Plan + Manage Your Campaign
  • Determining Publicity Campaign Goals
  • How to Craft an Amazing Press Release and a sample document
  • How to Write a Killer Pitch and a sample document
  • How to Research Media Targets and Opportunities
  • A Thank you letter template for media
  • How to Position Your Product/Service for Publicity
  • How to Leverage Publicity Once You’ve Gotten It
  • BONUS: How to Create a Press Kit


 

Who does the SOB Online Publicity Guide help? How can this benefit my brand or project?
The SOB Guide is perfect for those individuals who are interested in learning and implementing publicity strategies to help grow their business. It provides practical and manageable steps to help you create an effective publicity campaign leading to online media exposure in blogs, online magazines, podcasts and more.
Why should I consider purchasing the SOB Online Publicity Guide?
If you have a product or service to promote this guide will be the resource you need for crafting an effective DIY publicity campaign.

This isn’t a one-time-use guide…you can carry it with you for all of your publicity needs!

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Publicity Campaign with Consultations – $1,500/month

The campaign is for individuals who are ready to present their project to the media and who are also interested in taking advantage of the one-on-one consultations. Work directly with a PR professional who can help you craft a message just right for the media. In addition to managing your publicity campaign, our focus is to teach clients how to present themselves for media opportunities.

This campaign includes one-on-one consulting sessions where we will review, discuss and work to hone your campaign.

 

WHAT’S INCLUDED:

 Consulting sessions – Press release – Media pitching & management

Brand review – Media placements (digital & traditional) 

Publicity & Social media strategy 

Learn how to craft the best publicity campaign with practical yet beneficial resources!

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PR/Communications Plan Development – $3,500

Enlist the help of an industry professional to craft the perfect communications plan for your brand. Upon your completion of the Company & Brand Vision Planning worksheet, we will schedule a time to discuss your project in further detail to layout company or project goals and the development of your communications plan.

Based on the information gathered during the call, I will draft a workable plan complete with strategy with your main objectives in mind.

Weekly consultations will then be scheduled to discuss the Communications Plan and how to execute your plan. In addition to the weekly consultations, this service includes guided support (email & phone) by me and my team. This is the perfect solution for individuals seeking the guidance of a professional PR coach and consultant.

This PROGRAM is great for:

Entrepreneurs – Startups – Authors – Speakers

Events – Music Labels – Small Business

Lifestyle Brands

What does the PR/Communications Plan Development do for my brand?
This program includes a comprehensive review of your current material and the planning and development of a workable communications strategy. The personal consultations will also be beneficial in learning new ways to position your product for coverage opportunities.
What does the PR/Communications Plan Development service include?

Here’s what you get:

  • SOB Online Guide
  • One (1) worksheet: Company & Brand Vision Planning
  • One (1) 30-minute professional review and discussion of company/project scope
  • One (1) Customized PR/Communications Plan to include:
  • Defined Project Scope
    • Plan Overview
    • Target Audience
    • Company/Brand Highlights and Story
    • Identifying Brand Messages and Themes
    • Pitching Angles
    • Media Pitch
    • Media Kit
    • Press Release
    • Identifying Potential Media Targets (online & offline)
    • Identifying Potential Events
    • Product promotion ideas
    • Strategy for Executing
  • Four (4) one-on-one 30-minute consultations (to discuss + refine Communication Plan)
Who does the PR/Communications Plan Development service help?
This program is helpful to those individuals who need one-on-one assistance in the development of their communications strategy.
Why should I consider purchasing the PR/Communications Plan Development program?
This is a great program for those who have time to develop their ideas for pushing their product or service and would like to work directly with someone who has industry experience.

Learn how to create a communications strategy for your business, brand or startup!

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Press

Keetria’s opinions and leadership have been referenced by the likes of Forbes contributor Ryan Westwood in his article Three Ways To Build Brand Loyalty and she’s also been featured on top podcasts such as Benchmark’s Heart of Business, ePodcast, Big Ticket Clients and others. Her insight has also been included in brand publications such as Luxury Daily in addition to panel discussions like Houston Tech Talks.

About Keetria

With a wealth of experience and expertise, Keetria knows what it takes to market products, services and big lifestyle brands, and she’s bringing that expertise to the small business community. With over 10+ years of experience serving as a Director and PR Consultant at AMW Group, her strategies have delivered unparalleled exposure, publicity, and customer engagement for everything from major events to international product campaigns to book promotions to local business expansion. 

Expanding into print media as well, she has published several ebooks dedicated to online marketing and branding, including Building Your Online Presence: A Guide to Do-It-Yourself Marketing and Style of Business: Tips & Ideas on Creating an Irresistible Brand. Her new book “Courage Is a Muscle: Using Heart to Power Your Entrepreneurial Dreams” is scheduled to debut fall 2019. Keetria holds a Bachelor of Arts degree in Communication from the University of Texas at Arlington. The host of SOB: Style of Business The Podcast, she is also a personal trainer and DJ.

She’s secured placements for clients in outlets such as:

 
 

Work

Funtastik Labs 

The Blessing Legacy

 

The Foster Project

 

Black Nation Management

 

Testimonials

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