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Select & purchase your campaign below

Style of Business Programs

If you’re serious about getting media exposure for your brand, product or service and willing to dedicate the time to develop and execute this effective hands-on strategy, the Style of Business Guide and Programs, along with my professional assistance will help you garner the media exposure and coverage you seek.

Digital Publicity Campaign – $2,000

The In-House program is for individuals who are ready to present their project to the media and who are also interested in taking advantage of the one-on-one consultations. This program allows you to have your DIY publicity guide reviewed and critiqued by an industry professional who can help you refine things like your press release, pitch and overall approach to media outlets.

In addition to receiving the SOB Online Publicity Guide, this program includes four (4) one-on-one 20-minutes consulting sessions where we will review, discuss and work to hone your campaign.

The PROGRAM is great for:

Entrepreneurs – Startups – Authors – Speakers

App Developers – Musicians – Artists – Clothing Labels

Lifestyle Brands – Restaurants – Business Owners

What does the In-House Publicity Activation program do for my business?

The In-House Publicity Activation can help you build an initial foundation for launching campaign initiatives from within your company. This is a great option for those who would like to further develop their promotional ideas and work directly with someone who has industry experience.

What does the In-House Publicity Activation service include?

Here’s what you get:
● SOB Online Publicity Guide
● Four (4) scheduled, one-on-one 20-minute coaching sessions
● One (1) professional review, critique and refinement of your online publicity campaign (delivered in the 1st consultation)

Who does the In-House Publicity Activation service help?

This service is helpful for self-starting entrepreneurs who would like to gain media exposure for their product. This service is also helpful to those who would like to learn some of the basic fundamentals of brand positioning for media outreach.

Why should I consider purchasing the In-House Publicity Activation program?

The In-House Publicity Activation can help you build an initial foundation for launching publicity initiatives from within your company. You can continue to use this process over and over again.

Let us create a compelling publicity campaign that can push your brand to the forefront!

PR/Communications Plan Development – $2,500

Enlist the help of an industry professional to craft the perfect communications plan for your brand. Upon your completion of the Company & Brand Vision Planning worksheet, we will schedule a time to discuss your project in further detail to layout company or project goals and the development of your communications plan.

Based on the information gathered during the call, I will draft a workable plan complete with strategy with your main objectives in mind. A series of private one-on-one consultations will then be scheduled to discuss the Communications Plan and how to execute in the plan.

The PLAN is great for:

Entrepreneurs – Startups – Authors – Speakers

App Developers – Musicians – Artists – Clothing Labels

Lifestyle Brands – Restaurants – Business Owners

What does the PR/Communications Plan Development do for my brand?

This program includes a comprehensive review of your current material and the planning and development of a workable communications strategy. The personal consultations will also be beneficial in learning new ways to position your product for coverage opportunities.

What does the PR/Communications Plan Development service include?

Here’s what you get:

● SOB Online Guide
● worksheet: Company & Brand Vision Planning
● 30-minute professional review and discussion of company/project scope
● Customized PR/Communications Plan to include:
○ Defined Project Scope
○ Plan Overview
○ Target Audience
○ Company/Brand Highlights and Story
○ Identifying Brand Messages and Themes
○ Pitching Angles
○ Media Pitch
○ Media Kit
○ Press Release
● one-on-one 30-minute consultations (to discuss + refine Communication Plan)

Who does the PR/Communications Plan Development service help?

This program is helpful to those individuals who need one-on-one assistance in the development of their communications strategy.

Why should I consider purchasing the PR/Communications Plan Development program?

This is a great program for those who have time to develop their ideas for pushing their product or service and would like to work directly with someone who has industry experience.

Learn how to create a communications strategy for your business, brand or startup!